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oliver 's blog
last updated on: 24/02/2008 8:43 am

About the author

In real life, oliver is a big-shot executive in one Qatari company. Born in a peculiar little European country, he came to Qatar so long ago that he actually remembers Ramada Roundabout. Sometimes, he even wears a suit. And no - oliver is not his real name...

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[February 24, 2008]
CHE GUEVARA in Doha: ignorance, lack of cultural sensitivity or both?
[October 2, 2007]
ENOUGH... of those crap boards on traffic lights!
[September 19, 2007]
And a title of most ridiculous advertising campaign in the Middle East goes to....
[September 12, 2007]
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Snippets of UAE
[March 17, 2007]
Qatar Airways Blues
[March 17, 2007]
Astonishing incompetence of Gulf Times journalists
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Let's Connect!
[February 28, 2007]
New Sponsorship Rules
[February 27, 2007]
Am I the only one who thinks Al Jazeera English…. Well, sucks?
[February 20, 2007]
Welcome
[February 19, 2007]
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   And a title of most ridiculous advertising campaign in the Middle East goes to....
[12/09/2007 1:13 pm]
Burger King!

Living here in the Middle East one gets used to a fair share of stupid, silly or even worse advertising campaigns. Yes, we all know, the industry is still new, lots of amateurish companies, etc, so you're kinda used to it, and just learn to ignore endless dumbness.

But this one is waaay and beyond and deserves a special mention.

First – Burger King started something called “Chicken Fries” that are, ehm, pieces of chicken shaped like French (for our American friends, “Freedom”) Fries. TV commercial that was endlessly aired featured two (poorly done) 3D chicken, Father and a Son, with son hanging out with French Fries and father asking him what he is doing. Young Chick answers that now he can also be Fries!

This one must be seen to be believed! It reminds you of that classic SNL animated sketch about a chicken “wow – they frying me, thank god I'm dead”, just, you know, these people are not joking...

Now – they are hanging posters (can be seen on roundabouts and in Burger Kings) that are done using complete Finding Nemo design, fonts and a layout, to ADVERTIZE HAMMOUR (FISH) BURGER !!!!!

You like a little fishy called Nemo?

Eat a fish burger.


As this campaign is developing, I can't wait to see a cute little Cow recommending you to eat his buttock because it's tender (Hitchiker's Guide anyone?)

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